AI Course
Lesson 80: NLP Use Cases & Applications
Natural Language Processing is not just a research topic or an academic concept. It is actively used in real-world systems that millions of people interact with every day.
In this lesson, we connect everything you learned so far and see how NLP is applied across industries, products, and services.
Why NLP Is So Widely Used
Most business data today is unstructured text — emails, chats, documents, reviews, social media posts, and logs. NLP helps machines read, understand, and act on this data automatically.
Instead of humans manually reading millions of lines of text, NLP systems scale understanding at machine speed.
Major Real-World NLP Use Cases
1. Search Engines
Search engines use NLP to understand user queries, intent, and context instead of matching keywords.
When you type a question into Google, NLP models interpret meaning, not just words.
2. Chatbots & Virtual Assistants
Customer support bots, voice assistants, and helpdesk systems use NLP to understand questions and generate appropriate responses.
These systems combine intent detection, entity recognition, and text generation.
3. Sentiment & Feedback Analysis
Companies analyze customer reviews, surveys, and social media to understand public opinion.
This helps businesses improve products, marketing, and customer experience.
4. Document Processing
Legal contracts, resumes, invoices, and medical reports are processed using NLP to extract key information automatically.
This reduces manual effort and errors.
5. Recommendation Systems
Streaming platforms and e-commerce websites analyze text such as reviews, descriptions, and search queries to personalize recommendations.
End-to-End NLP Pipeline Example
Let’s look at a simplified NLP pipeline used in real applications.
from transformers import pipeline
sentiment = pipeline("sentiment-analysis")
ner = pipeline("ner", grouped_entities=True)
text = "The Dataplexa AI course is very informative and easy to follow"
print(sentiment(text))
print(ner(text))
What This Pipeline Does
The pipeline first analyzes sentiment to understand the opinion expressed. Then it attempts to extract named entities if present.
In real systems, multiple NLP tasks are combined to make intelligent decisions.
NLP in Different Industries
- Healthcare: Clinical notes analysis and diagnosis support
- Finance: Fraud detection and risk analysis
- Education: Automated grading and tutoring systems
- Retail: Customer insights and product feedback
Challenges in Real-World NLP
- Ambiguous language
- Multiple languages and dialects
- Bias in training data
- Privacy and compliance concerns
Modern NLP systems focus on responsible AI, fairness, and transparency.
Practice Questions
Practice 1: What type of data does NLP primarily work with?
Practice 2: Which application uses NLP to answer user questions automatically?
Practice 3: Real-world NLP systems usually combine how many tasks?
Quick Quiz
Quiz 1: Which system uses NLP to understand user intent?
Quiz 2: Which NLP task measures customer opinions?
Quiz 3: What is a key concern when deploying NLP systems?
What’s next: Computer Vision — how machines learn to see and understand images.